Full Process ‘Selling your Startup’ to big Company like Google
First of all,I’m not saying that starting a startup with a sole intention of selling it can be a wrong idea.it’s possible to be more painful.
If you really want to sell your startup do not focus on selling.Try to build your company with a solid foundation of Product,market,technology and team.its help you to achieve your goal.
Here are the few tips that helps your startup to reach big companies to get high payouts.
1-Look for something Hot
For most chances of a acquisition.Try to create a product that is booming in market.In 2020 chat bots are more likely used to by many multinational companies to get more loyalties among customers about their companies.
Most of the companies already adopting bots to compete in their space.and the chat bot based companies are growing exponentially.
Build a product that completes the market
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2-Build your name in the space
Building a company is not enough to exit.You have to win the hearts of the people and other entrepreneurs by sharing the knowledge in the space.
Even you can start you own company blog to build credibility among customers.Furthermore,in the era of technology social media is one the best way to prove your name in the market.
Many other ways small companies can build instant credibility with customers such as Take on a few pro-bono clients,Promote client testimonials,Create quality content,Become accessible.etc
“Don’t push people to where you want to be; meet them where they are.”-Meghan Keaney Anderson, VP Marketing, HubSpot
Event speaking is best way to prove credibility of your product in the zone of new startups.Tech Conferences helps to get more eyes on your startup.It’s will help to build trust and also helps to reach those people who are interested in buying your startup.
Do the right thing as marketers to build trust.” — Jon Dick, VP Marketing, HubSpot
4-Connect With Potential Acquirers
Connections and networking is trump card for those who really want to sell their startups in huge numbers.
In real-life example:One of the founders of MobileMonkey eventually bought chattypeople to add to his company. It was through meeting and networking with other founders that they found the right buyer for Chattypeople.
“Your network is your net worth.” — Porter Gale
5-Time to sell
The biggest mistake that people make is to sell their startups when the market is down.or when the company is not getting profit.
the only way To get high payout when your company or your product is beneficial for the purchaser.Don’t stop working on your growth and innovation just because it might sell in future.
“I’m convinced that about half of what separates successful entrepreneurs from the non-successful ones is pure perseverance.” — Steve Jobs